In February 2025, I was faced with an ultimatum. My dream corporate job or the brand I built at 14. I chose Synai Symone, without question, because this isn’t just a "little haircare busienss." It’s a movement. A love letter to Black hair in all its forms. A commitment to keeping the Black beauty dollar circulating within our community. A vision where every style is honored, whether you’re natural, transitioning, permed, protective style, a buss down baddie, bald, bearded, or color treated. I imagine a world where haircare is made for us, by us, and where we celebrate the beauty in our texture and styling choices.

Imagine a world where we not only embrace our roots, but celebrate the beauty of switching things up from time to time. A world where we don’t shame individuals for cutting their hair, straightening it, loc'ing it up, shaving it off, or rocking a fro. A world where our children grow up knowing the beauty of their strands without feeling pressured to fit a societal image. Imagine a haircare brand you can turn to no matter the style you’re wearing. That’s what I envision for Synai Symone. That’s why I went all in.

"Though I have always been a D-I-Y fanatic, this brand truly came into play after I discovered many of the harmful and misleading processes that take place in the haircare industry. I knew right then that I wanted to not only create a line that was completely transparent and catered towards our needs, but a platform that could help educate our community...  After a year and a half of intricate testing and perfection, I am very excited share our Repair and Restore Complex with the world."

India Synai, 04/11/2021